The Launch Pad Phase for a Quality Growth-Driven Design Website

Posted on Tuesday, February 12, 2019 by

With the strategy phase complete, it is now time to begin the Launch Pad phase of your website, which is comprised of the essential components necessary to help your visitors understand your business and activate them to seek more information.

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Customize a Marketing Technology Stack to Meet Your Objectives

Posted on Monday, January 28, 2019 by

Where would Batman be without his tool belt? How would a secret agent accomplish a dangerous mission without being adequately equipped with awesome tech? Just as all of these pop culture icons fall flat without the necessary tools, so too does a marketer in the age of technology.

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The Next Wave of Digital Marketing: Generation Z

Posted on Thursday, January 24, 2019 by

As the world grows and changes, so must the way we do business. Just as with digital advancements, change comes with each new generation. Although Millennials are the dominant generation in size, there is a new generation on the horizon—Generation Z.

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The Strategy Phase for a Quality Growth-Driven Design Website

Posted on Monday, January 21, 2019 by

Every successful website project begins with a well-defined strategy. The strategy phase of the project allows you to involve stakeholders throughout your organization who can provide valuable feedback and insights to help drive the success of your site.

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Top 7 New Year’s Resolutions for Your Website

Posted on Tuesday, December 11, 2018 by

Each new year offers an opportunity to start fresh and reflect back on things you’d like to change or improve. Yet, who said resolutions had to be just for people? Here are 7 resolutions you can make for your website in 2019 to help ensure it works more effectively for your business.

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The State of Inbound Marketing 2018: Free Report Available

Posted on Monday, November 26, 2018 by

How have your buyers’ and influencers’ decision making shifted over the last year? As you finalize your marketing plans for 2019 and beyond, it can be helpful to understand the latest trends in inbound marketing.

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Changing Your Video Marketing Mindset – 5 Types of Video You Can Start Incorporating Into Your Marketing Strategy Today

Posted on Wednesday, October 24, 2018 by

In our daily lives, we are all watching more and more video. But as marketers, the application of video has been incredibly slow. Why haven’t we figured it out?

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After More Than One Year of Beta Testing, New Google Search Console Has Arrived

Posted on Tuesday, September 18, 2018 by

If you are one of the many marketers who relies on Google Search Console for valuable insights into your website, you’ll be pleased to know that the long-tested new version of the product is finally available with some new bells and whistles.

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How Video Storytelling in Social Media Can Grow Your Business

Posted on Wednesday, August 22, 2018 by

If you’re not developing a visual component for your brand to further cultivate the story of who you are as a business, you could be missing out on one of the fastest-growing trends to hit the marketing scene in the last five years.

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Capitalizing on Current Events in Your Social Media Posts

Posted on Tuesday, August 14, 2018 by

Effectively engaging customers isn’t always easy to do. A simple way to become more relevant on social media is to offer commentary on current events.

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