David Wasserstrom, APR
Public Relations/Content Director
As a content director and former award-winning journalist, my talents lie in synthesizing information from a variety of sources, sifting through technical jargon, translating complicated concepts into easily accessible material and projecting a clean, straightforward tone. I’ve also run large client engagements and know how client service should really be delivered. Dependable, accountable and creatively charged, my professional experience spans more than 20 years.
I am accredited (APR) by the Public Relations Society of America. APR is the PR profession’s only national post-graduate certification program and its premier credential.
Since 2004, I owned and operated Vantage Communications, a boutique content development firm. Prior to that, I worked for several large Cleveland-area marketing firms. I began my career as an editor and reporter for newspapers and magazines.
What can I do for you?
I have devised and implemented strategic marketing programs for clients in architecture/building products, consumer, healthcare, advanced technology, industrial, professional services and nonprofit sectors.
I earned my Bachelor of Arts degree in sociology from the University of Denver.
I have served on my local PRSA chapter’s Programming Committee and sat as an APR accreditation panelist on numerous occasions. I also volunteer my time on numerous nonprofit boards and committees.
I’m a professional guitarist, with more than 30 years of live performance experience. I currently play with The FM Project, a Steely Dan cover ensemble; The Prime Directive, a jazz/blues ensemble, which I co-founded in 2000; ICON, a popular smooth jazz quintet; and The Nerve, a classic rock band featuring physicians and professionals from University Hospitals of Cleveland. I’m uniquely adept at depositing golf balls in heavily wooded areas and deep bodies of water. I enjoy reading about history, world events, politics and cosmology. Quantum mechanics is a mild interest, but not yet a full-blown hobby.