As the partner in charge of Skoda Minotti Strategic Marketing, I strive to think strategically, and act with conviction and passion in everything I do. This approach guides my work with business owners and marketing professionals as I help them achieve their marketing and business goals and objectives. It also underlies my duties in leading a team of really smart people here at Skoda Minotti and helping them get better at their jobs so that they, in turn, can drive results for our clients.
I've logged a lot of marketing miles in my career, specializing in B2B marketing communications for 20-plus years. During that time, I've developed broad experience in the areas of branding, strategic marketing planning, website development, social media, digital marketing and business development training. I've partnered with companies selling direct to the OEM, the end user and through distribution channels, as well as with professional service firms (e.g., law, CPA, insurance and wealth management).
Before joining Skoda Minotti in 2006, I was associate vice president at Malone Advertising, where I led the B2B marketing division of the agency. Prior to that, I spent five years as director of client services at Haselow Marketing Communications.
I serve clients in industries that include:
I earned my Bachelor of Arts degree in communications from The Ohio State University. I am also a HubSpot Certified Inbound Marketer.