“Google only loves you when everyone else loves you first.”
Ever wonder how or why one website sits atop Google’s search rankings, while another site that may be equally relevant doesn’t appear on the first page of search results—or maybe even the second or third?
It’s not by chance. That top ranking was achieved through the work of an SEO pro who (1) understood how complex algorithms developed by Google determine the most relevant site for every search term, and (2) used that knowledge intelligently.
Basic SEO accounts for page content, metadata, H1 and H2 headlines, links and other elements. But SEO is an ever-evolving discipline, and today, success in this hyper-competitive realm is all about creating websites and content your target audience loves and willingly shares.
At Skoda Minotti Strategic Marketing, our SEO approach starts with identifying questions your target audience already poses through search engine queries. We then answer those questions by researching the most relevant keywords; creating metadata that speaks to the search engines crawling your website; and producing ad copy and quality on-page content.
Our SEO team can help you drive valuable organic traffic to your website and increase your company’s search results’ visibility with SEO services that include:
Google constantly tinkers with its algorithm, so it’s more important than ever that you work with SEO pros who continually monitor changes to this evolving landscape, and play the game to win.
In early 2015, we engaged Skoda Minotti to provide content, SEO and e-newsletter services. Our year-over-year search traffic increased 45 percent in year one and has increased steadily since then.
- Julie Barnes, Marketing Director – Smith & Howard
Learn how our strategic approach and implementation has helped these companies build brand awareness and connect marketing to sales.
Our SEO know-how helped UltraSonic ascend to the top of Google’s rankings for its most popular keywords. Learn how it happened.
Have lingering questions after checking us out? We’re here to help! And don’t worry—we won’t go into sales-stalking mode. So please feel comfortable filling out the form below and take us up on our offer to help.